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| JOB OPPORTUNITIES On successful completion of the program, the student gets to work with * MNC's * E-Commerce portals * Companies & Organizations engaged in E-Business |
Aims & Objectives : Entrepreneurs, professionals, local retailers and multinational companies often need help deciding when and how to use the power of e-commerce to enhance their profitability. How can the business successfully make the transition to E-business? This course offers a step by step, hands-on-approach to E-bussines, E-commerce and E-tailing. |
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Focus : This program is designed, to prepare
entry level e-commerce management personnel for the fast growing E-bussines segment
of the Indian Industry, as follows : 1. Strengthen the knowledge of e-commerce, make quality strategic decisions and understand the implications for their business planning process. 2. Learn what it take to maintain a success full e-commerce program and how to measure results vs marketing objectives. 3. The most important part of learning is how e-commerce fits into the marketing mix. |
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| Course Outline : The course is divided into 4 semesters. | |
| Semester 1 : Fundamental & principal overview of computers & Internet, Introduction to E-business, E-commerce & E-tailing, Overview of E-commerce & M-commerce, Fundamentals of communication & knowledge management, Web design & development, Content development. | |
| Semester 2 : Understanding E-technology, E-commerce systems design, Integration and deployment, E-commerce Internet strategies, E-commerce law | |
| Semester 3 : E-management & leadersh8p. Formulation, developing and executing marketing strategies. Analyzing the business, financial economic and marketing implications of selling over the web. Creation the E-business models. Customer Relationship Management (E-CRM). | |
| Semester 4 : A 12-week period of compulsory internship provided by the institute with a reputed E-business firm. Students will get to work on live projects given to the institute by partner companies. | |
| Faculty : E-commerce professional, Consultants, Senior Managers of E-commerce companies well experienced and exposed to E-business management & marketing. | |
| Duration : One Year (Part Time). Class rooms
& practical training - 9 months Compulsory Internship - 3 months |
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| Timings : Evenings only. | |
| E-COMMERCE MANAGEMENT | Eligibility : Graduate in any discipline (Commerce/Science) Candidates appeared for final examimation can also apply. Persons with working experience will be given preference. |
| Course Fee : 85,000/- (Installment facility available). | |
| Distance Learning Programs is available. (<
click here ) Scholarship (We always offer excellent services.) |
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